Accounts Manager
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KEY DUTIES / RESPONSIBILITIES
Client Relationship Management
- Build strong client relationships and understand business objectives/challenges.
- Serve as the main contact for client inquiries, issues and requests.
- Conduct daily check-ins to support satisfaction and identify collaboration opportunities.
- Ensure customer dues are paid within approved credit limits and keep customers informed of account status.
Strategic Account Planning
- Develop account plans to maximise revenue, profitability and account growth.
- Align internal products, services and solutions with client needs.
- Identify upselling/cross-selling opportunities and reactivate dormant accounts.
- Identify upcoming projects, understand client requirements at every project stage, and build relationships accordingly.
- Build strategic relationships with architects and engineers so products are specified for current/upcoming projects.
Communication, Resolution & Market Analysis
- Communicate the company’s product/service value proposition effectively.
- Coordinate with Sales, Marketing, Logistics and Customer Support for seamless delivery.
- Resolve key-account concerns promptly with internal teams.
- Track industry trends, market conditions and competitors; identify opportunities/threats and provide recommendations.
Reporting & Analysis
- Prepare account-performance reports, including revenue forecasts and customer-satisfaction metrics.
- Analyse data for trends, opportunities and improvement areas.
KEY OUTPUTS / DELIVERABLES
- Effective implementation of approved business plans and sales budgets.
- Business development through new-market growth and achievement of sales targets.
- High customer retention, improved customer relations and quality service delivery.
- Sales reporting through development of sales dashboards.
QUALIFICATIONS & EXPERIENCE
- Diploma or Bachelor’s degree in Business, Marketing or a related field.
- Proven experience in key account management or a similar role.
- Proficiency in CRM software and other relevant tools.