Copywriter
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Job Description
- The Copywriter supports digital-led strategies, manages social communities, creates content across platforms, develops calendars, supports PR and influencer work, produces reports, covers events, and creates copy for social, web, and video.
- Create audience-first social, web, video, community, influencer, PR, and campaign copy using analytics and platform understanding.
Responsibilities
- Assist in developing digital-led strategies for business and client objectives.
- Manage social media communities for client brands.
- Create content for social media, blogs, SEO, web, and video.
- Manage brand presence across YouTube, X, Instagram, TikTok, Facebook, and other platforms.
- Create content calendars and manage scheduled posting.
- Support online PR, journalist relationships, influencer strategies, and brand advocacy.
- Use analytics and social measurement tools to report and optimize content performance.
- Participate in mood boards, concept notes, shoot projects, and event coverage.
- Continuously upskill in videography, photography, and editing
Education
- Degree from an accredited institution, preferably in a business-related course; Professional certifications are an added advantage
Experience
- At least 2 years of work experience in an agency, marketing, or advertising firm.