Marketing Communications Lead

Key Responsibilities

• Develop and execute marketing and communications strategies across multiple brands and countries of operation.
• Lead the end-to-end planning and execution of corporate events, including concept development, speaker engagement, vendor management, implementation, and post-event evaluation.
• Provide leadership, mentorship, and direction to the marketing team to ensure the successful delivery of campaigns and projects.
• Coordinate SEO, digital marketing, content, and social media activities to create a unified communications strategy.
• Oversee brand positioning and messaging while maintaining consistency across multiple business units.
• Develop and manage content across digital platforms, marketing materials,
• presentations, proposals, and other client-facing channels.
• Collaborate with sales and business leaders to align marketing initiatives with commercial objectives and revenue targets.
• Monitor campaign performance and prepare reports on key performance indicators and return on investment.
• Build and maintain relationships with agencies, media partners, event vendors, and other external stakeholders.
• Manage the marketing budget and ensure the effective allocation of resources across campaigns and events.

Core Competencies

The successful candidate will demonstrate:

• Strategic marketing and brand management expertise.
• Strong leadership and people management skills.
• Excellent written, verbal, and presentation skills.
• Exceptional project management and organizational abilities.
• Strong stakeholder management and relationship-building capabilities.
• A hands-on, results-oriented approach to execution.
• The ability to manage multiple priorities in a fast-paced environment.
• Strong analytical and reporting skills.

Qualifications and Experience

• Bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field.
• A minimum of 3-4 years of experience leading a marketing team.
• Demonstrated experience developing and implementing marketing strategies that deliver measurable results.
• Proven experience managing multiple projects, teams, and stakeholders simultaneously.
• Experience working in a regional or multi-country environment.
• Experience marketing technology solutions, customer experience platforms, security solutions, SaaS products, or other B2B solutions will be an added advantage.
• Experience managing multiple brands or business units under one organization will be highly desirable.