Midtail Associate
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Industry Internet / E-commerce Founded 2012 Type Private Website https://www.jumia.co.ke/ Address Kaka house, 6th Floor, Westlands
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What you will be doing:
- Incubation Strategy: Leading the "Incubation" phase for all newly acquired sellers ensuring they reach their first sales within their first 30 days on the platform.
- Mass Management of Sellers: Overseeing the "Midtail" segment
- Team Leadership: Managing a team of Incubation Associates and Midtail account managers, setting clear KPIs for seller activation and retention.
- Growth Levers: Driving the adoption of Jumia growth tools (Sponsored Products, Jumia Express) specifically among smaller vendors to boost their visibility.
- Performance Monitoring: Tracking "New Seller Success Rate" and "Churn Rate" using PowerBI and internal dashboards to identify bottlenecks in the seller journey.
- Operational Excellence: Improving the self-service capabilities of the platform to reduce the need for manual intervention for Midtail sellers.