Commercial Manager

The Role

• This is not a traditional account management role. You will build and lead AGSOL's commercial function, while personally owning the company's most strategic distributor relationships. This role carries end-to-end accountability for distributor performance, spanning revenue growth, operational execution, and end-user outcomes.
• You will play a central role in shaping Agsol’s B2B and B2B2C strategy and how we scale through distributors.

Your mandate is:

• Drive revenue (sell-in)
• Ensure products reach and work for customers (sell-through)
• Build systems that scale across distributors and markets
• Ensure excellent distributor and end consumer experience

Responsibilities

Own Key Distributor Relationships

• Own senior-level relationships with key distributors, influencing decision-making across commercial, operational, and strategic priorities
• Build trust across commercial, operations, and aftersales teams
• Run regular contract performance reviews and joint planning sessions

Drive 'Sell-in' and 'Sell-through'

• Own commercial performance across distributor accounts, including revenue growth, pipeline development, and long-term account expansion
• Track how products move through distributor networks to end consumers
• Identify and fix bottlenecks in last-mile distribution

Manage Stock and Forecasting

• Take ownership of inventory strategy across distributor markets, ensuring disciplined stock allocation, forecasting, and working capital efficiency
• Prevent both stock-outs and overstocking
• Coordinate closely with internal supply chain teams

Own the Customer Experience

• Be accountable for consumer outcomes, ensuring Agsol products consistently deliver value in the field and drive repeatable demand
• Gather feedback from the field and identify recurring issues
• Work cross-functionally to resolve systemic problems

Warranty and After -Sales Management

• Drive high compliance with warranty registration
• Ensure distributors have the parts, processes, and training to support customers
• Monitor issue resolution times and service quality
• Strengthen aftersales systems across markets

Management of the Sales Team

• Set clear objectives, monitor performance, and hold team members accountable against agreed KPIs.
• Foster a collaborative, customer-focused culture with a strong emphasis on ownership, continuous improvement and delivering results.

Who We are Looking For

Experience

• 7–10+ years in commercial, account management, business development, or operations roles, including experience leading people and developing teams
• Experience in distributed businesses (energy, FMCG, agri, etc.)
• Multi-market experience in Africa is a strong advantage

​​​​​​​Skills

• Commercially sharp, but operationally grounded
• Strong analytical and problem-solving ability
• Excellent relationship builder and communicator
• Systems thinker — able to fix root causes, not just symptoms
• Proven ability to lead, coach, and develop teams in fast-growing environments

Attributes

• High ownership and accountability
• Comfortable in both field and strategic environments
• Practical, hands-on, and solutions-oriented
• Motivated by improving real outcomes for customers